Archive for PODCAST

6 Reasons to Podcast Your Sermon

Would it be strange to still say, “Happy New Year”?  I can’t believe the month of January is virtually gone and this is our first post of 2010.  We’ve been busy over at our other small business marketing site, but we’ve neglected adding any content here.

I came across this post about the importance of capturing your sermons into a podcast.  While many churches reading our blog have likely been at this for a while, it should be mentioned anyway.    To summarize, the author mentions 6 reasons to make your sermons available via podcast:

  1. For those who missed the service, they can still listen to the sermon.  Perfect for shut-ins  or people who are simply sick or out of town one week.
  2. Having a podcast affords you promotional content – your members can link to it in emails to their friends, tweet about it on Twitter or pass on their link to their huge network of friends on Facebook.
  3. Easy distribution eliminates (or cuts down) the effort and cost of making CDs and having to mail those out – some folks will still want the traditional method, but you can significantly cut down on costs by moving toward digital delivery.
  4. A second-time around is best – perhaps your message is so profound someone wants to listen to it again.  Or a small group may want to listen to a segment to enhance their discussion during the following week.
  5. While we know there is alot to our congregations besides the preacher, many visitors count the weekly message as a significant factor in their online search.  Making your sermon available in full (or better, an abbreviated snippet), you give visitors a touch point and open the door for their visit.
  6. Historical archiving establishes a reservoir of content that can be repurposed by members of the church for group study, promotion, or even the preacher himself to use in his blog (you are blogging, aren’t you?)

Although I spent 10 years doing church-planting missionary work in French-speaking, Benin, West Africa, I don’t have a sermon podcast – but you can subscribe to our podcast about ministry marketing and church communication.

-Randy

image source: podcastmysermons.com

PODCAST: Showcasing Your Uniqueness

PODCAST:  Showcasing Your Uniqueness

So how does a church differentiate itself?  Is that even allowed?  Aren’t we all supposed to get along – and doesn’t differentiation insinuate negative competition?

Listen as I explain how churches should understand the principles of differentiation to reach unique unchurched audiences – and offer a unique path that is unique to your church.  Quit trying to be like all the other churches and be you! It is likely your uniqueness that God is putting together so that one soul can discover the magnificent glory of God.  It’s that important that you look for ways to showcase your uniqueness.

As always (or at least most of the time), our podcasts are only 14:29 (14 min and 29 seconds), so take time to listen to this one.  Click on the ” + ” to launch the media player.

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

-Randy

Click to listen – Differentiation- Showcase Your Uniqueness – 1429 Creative Podcast

 

PODCAST: Your Church Website is Dead

MIN-MKTG-PODCAST-itunes-300x

This is the audio tips on resurrecting your church website from the stale, dead and abandoned site it is now.  Give it life by offering fresh content that allows you to interact with others and provides great links for your church members to link to it (from Facebook, for example).

As always (or at least most of the time), our podcasts are only 14:29 (14 min and 29 seconds), so take time to listen to this one.  Click on the ” + ” to launch the media player.

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

-Randy

Your Church Website is DEAD – 1429 Creative Podcast

PODCAST: Mike Cope, Part 2 of 2, Heartbeat

Mike Cope Interview

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

We had the privilege of interviewing Mike earlier this summer.  Listen to the interview (click on the PLAY or PLUS button below):

Mike Cope, Part 2 of 2, Interview with The Marketing Twins at 1429 Creative (only 14:29 in length!)

Mike Cope – Part 2 of 2 – 1429 Creative Podcast

Continue the Conversation on Twitter!

Continue the conversation on Twitter:

Mike Cope – @runmichael

Landon Saunders – @yesjoy

Donny Vaughn – @1429creative

Randy Vaughn – @marketingtwins

PODCAST: Mike Cope, Part 1 of 2, Heartbeat

Mike Cope Interview

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

We had the privilege of interviewing Mike earlier this summer.  Listen to the interview (click on the PLAY or PLUS button below):

Mike Cope, Part 1 of 2, Interview with The Marketing Twins at 1429 Creative (only 14:29 in length!)

Mike Cope – Pa  [podcast format="video"]http://www.1429creative.com/wp-content/uploads/2009/09/Mike-Cope-Part-1-of-2-1429-Creative-Podcast1.m4a[/podcast]rt 1 of 2 – 1429 Creative Podcast

-Randy

PODCAST: Joel Quile, Bara Church, INTERVIEW – Part 3 of 3

Quile-podcast-art

At the bottom of this post, you can listen to the replay of:

Part 3 of the 3-part interview with Joel Quile, Bara Church, Trophy Club, TX

barachurch.com

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

-Randy

 

PODCAST: Joel Quile, Bara Church, INTERVIEW – Part 2 of 3

Quile-podcast-art

At the bottom of this post, you can listen to the replay of:

Part 2 of the 3-part interview with Joel Quile, Bara Church, Trophy Club, TX

barachurch.com

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

-Randy

 

PODCAST: Joel Quile, Bara Church, INTERVIEW – Part 1 of 3

Quile-podcast-art

You can listen to the replay of:

Part 1 of the 3-part interview with Joel Quile, Bara Church, Trophy Club, TX

1429 Creative Podcast – Part 1 of 3 – Interview with Joel Quile – Bara Church 2

barachurch.com

You can always subscribe to our MINISTRY MARKETING PODCAST on iTunes for this interview and more to come!

-Randy